Author: Kerry Butters
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The Times They are a Changing (Because of Mobile Technology)
I’m not entirely sure that is what Bob Dylan had in mind when he wrote those immortal words, but let’s go with it anyway, OK? If asked to nominate the most significant invention in recent years (or arguably, in all years) it’s hard to come up with a more worthwhile candidate than the smartphone. These […]
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Thanks for the Memory: Did You Celebrate SysAdmin Day?
July 31st was SysAdmin Day! Did you … celebrate? What? What do you mean you haven’t heard of SysAdmin Day? Well, I’ll have you know that for the last sixteen years, the last Friday of July (the time at which I am penning this entry) have been dedicated to those heroic men and women who […]
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Top Women In Tech
The world of tech, like so many industries, is still a male-dominated space. Which is why when women reach some of the highest positions in some of the world’s largest tech companies, we all need to sit up and take notice that it was not only their industry that they overcame, but the inherent frat-boy […]
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Visual Marketing On Pinterest & Instagram
More and more, marketers are turning their attentions towards the more visual social media platforms as opposed to the traditional outlets of Facebook and Twitter for their marketing campaigns. According to a Social Media Examiner survey that questioned nearly 3,000 marketers, social media marketing, and especially visual marketing, is now more highly valued than ever […]
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Find Your Ideal Customers On Social Media
Social media marketing can be a bit of a funny old game. While you can very quickly connect with literally hundreds and thousands of new followers, there is no guarantee that any of them will actually be the type to actively engage with your brand, nor indeed buy your product. As such, you may well […]
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Top 5 Fake News Sites To Watch Out For
Ever come across a news item that made you sit back and wonder: “Hmm. Could that possibly be true?” As more and more people turn to social media (rather than more established sources) to get their news, this happens ever more frequently. Sometimes with good reason. There’s a sub-class of news websites out there whose […]
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Shortage Of Cyber Security Professionals
In October this year, at a Digital Skills Committee meeting that was hosted in the House of Lords in the UK, it was revealed that by 2017 there will be a global shortage of 2 million cyber security professionals. Why is this? Well, everything these days has an “internet layer”, as Stephanie Daman, CEO of […]
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Computing Degree or Experience?
Deciding whether to continue your education and go on to college can be a difficult decision. It used to be that going on to further education was the only way to get a well-paid job, and a career that would sustain you during your entire working life. But with the rise of Internet based courses, […]
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Managing Your Twitter Account
Twitter can be confusing especially for those new to social networking. There are lots of things to consider: Whom do I follow? What do I tweet? What on earth are hashtags? Finding the answers to these questions can take a bit of trial and error before you get into the swing of things, but, when […]
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Infographic: Google+ or Facebook for your Business?
It is a debate that has been going on for years, which is better for business, Facebook or Google+? In past blogs the answer had always come down to one thing … audience. And in that specific competition Facebook wins hands down. It is true, as the most popular social network, Facebook, has held the […]